Sure, I understand the appeal of vintage clothing and fashion revivalism but rarely is a piece of design so thoroughly thought through and so synchronized with its own particular moment in time. Obviously this is a huge part of the AM97’s appeal, but it’s also why it should remain sacred. I’m all for hunting down deadstock on eBay, but a reissue would cheapen it, and as we all know, exclusivity is such a huge part of a sneaker’s appeal.I think that instead of looking backwards, we should look forwards and ask ourselves why is it that Tinker Hatfield’s recent Air Max designs pale in comparison to the 97? Last year’s iteration was completely forgettable, and I’ve never seen it worn by anyone with a shred of dress sense.
Instead of hoping for a reissue, we should expect and demand a modern Air Max icon, one that’s as conceptually and aesthetically complete as the ’97, one that embodies the contemporary zeitgeist as much as the ’97 reflects its own – our very own classic that future generations will lust after.The views and opinions expressed in this piece are those solely of the author, and do not necessarily reflect the position of Highsnobiety as a whole.Nike‘s ever-popular “Infrared” colorway is making a return with this classic Air Max 90, marking the introduction of a brand new take on the Air Max 90 Essential. The shoe features combinations of black and anthracite throughout its predominately suede and mesh upper, as well as a contrasting white midsole, and metallic Swoosh and text branding. Infrared coloring appears on the outsole, midsole wedge, eyestay, mudguard branding window and heel, the Nike Air Max 90 Essential “Infrared” is now available at 43einhalb.com for approximately $179 USD.
Sneaker fans are getting lucky this next Spring 2013 season. Nike is treating you with a series of strong vintage releases – the Nike Air Max 90 Infrared returns, as well as the Nike Air Max 1 OG. Here is now another highlight – the Nike Air Base II Vintage. The sneaker will release in three colorways next season, including the OG versions.Look out for a release early 2013 at premium sneaker retailers, including Overkill.